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Reminder: Netflix Rate Hike Starts September 1

Reminder: Netflix Rate Hike Starts September 1

Earlier this Summer, Netflix announced a change in its pricing model that separates streaming and DVD rentals. The net effect is a rate increase that could be as much at 60%, depending on your current plan. These new prices go into effect on monthly billings and new accounts starting tomorrow, September 1.

Many people vowed to cancel their Netflix plans when the news broke, and Netflix even admitted that they expected they might lose some customers from the changes. Others are changing their plans in an effort to keep their monthly rate from increasing. If you’re inclined to do the same, you can go to the Netflix Change Membership page to find out what your new monthly rate will be and make some adjustments.

There’s been a lot of speculation since the rate change was first announced, and most analysts tend to agree that the price had to go up at some point to continue expanding the streaming library—which, for all intents and purposes, DVD subscribers were getting for free until now. Since I continue to see value from Netflix streaming and DVD services, I don’t intend to cancel either. The streaming-only plan dramatically reduces the size of the available library, and the disc-only plans reduce your viewing options. I had planned on downgrading to the streaming + 1-disc-at-a-time plan, but I’ve since decided to leave my subscription unchanged.

We’d love to hear what changes you’re making to your subscription plans, if any.

Are you changing your Netflix subscription?

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About the author

Richard Gunther

Richard is a product experience consultant with a life-long interest in consumer electronics. He has been immersed in smart home tech for decades now and hosts The DMZ's home automation podcast, Home: On and co-hosts Entertainment 2.0 with Josh Pollard. Richard looks at products through an experience lens, always seeking the right mix of utility and delight.

4 Comments

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  • Currently keeping my current plan since I have a gift sub for a few more months. After that I will drop streaming if not Netflix entirely.

  • Let’s see, Netflix has recently lost a large amount of their streaming content, including their Starz contract (which they didn’t renew – regardless of the fact that they have $22B in assets and have just instituted a price increase) and; for those of you foolish enough to stay with this arrogant train-wreck of a company, Netflix has begun enforcing only one stream at a time. In other words, if your kids are watching a streaming movie on your Apple TV and you want to watch a different one (or even the same one) on your PC in your den you will no longer be able to do this. Even though Netflix has always had this policy they never enforced it – heck even Cable allows you to watch their content all over the house without having to buy a different contract for each TV.

    So let’s recap, we have a 60% price increase, less streaming content, and now you must pay separate subscriptions for every device in your home – wow, what a deal!

  • Let’s see, Netflix has recently lost a large amount of their streaming content, including their Starz contract (which they didn’t renew – regardless of the fact that they have $22B in assets and have just instituted a price increase) and; for those of you foolish enough to stay with this arrogant train-wreck of a company, Netflix has begun enforcing only one stream at a time. In other words, if your kids are watching a streaming movie on your Apple TV and you want to watch a different one (or even the same one) on your PC in your den you will no longer be able to do this. Even though Netflix has always had this policy they never enforced it – heck even Cable allows you to watch their content all over the house without having to buy a different contract for each TV.

    So let’s recap, we have a 60% price increase, less streaming content, and now you must pay separate subscriptions for every device in your home – wow, what a deal!