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Creative Zii Officially Launched, Not for You

chrome Awhile back there was a story about Creative shooting an application across the FCC’s big desk.  Now it appears as though they have something to actually show us.

The Creative Zii Egg has launched and you can have a 32GB version for around $400 but don’t look for it to be the perfect portable media player.  That $400 is covering the SDK, the device is free.  The touch-screen, HD device is a developers edition that Creative is hoping developers will run with.

The Android driven device features multi-touch, HD video playback as well as dual cameras and is basically set up to go right after that iPhone/iTouch market.  It’ll be interesting to see how this happens since it appears that Creative may never actually sell the devices themselves but release them as OEM to other companies to label and rebrand.

Take a look at the spec for the little handheld:


  • Capacitive 10-point multi-gesture touch display
  • Hardware GPS receiver
  • 3.5” 320×480 true-color display
  • Bluetooth 2.1 + EDR
  • X-Fi audio processing
  • 3-axis Accelerometer
  • Up to 32GB Internal Flash Storage
  • Ambient light sensor
  • 32MB NOR Flash (Linux Kernel Boot ROM)
  • SDHC slot (supports up to 32GB of external SDHC Card)
  • 256MB Mobile DDR RAM
  • USB 2.0 Mini-B (MTP and Charging)
  • Supports 720p and 1080p HDTVs via HD cable
  • Universal Docking connector (USB, Audio)
  • Composite video out
  • Headphone socket, built-in speaker and microphone
  • Dual cameras
  • Supports Plaszma OS and Android
  • Forward facing VGA camera
  • Rear facing HD camera
  • 1200mAH rechargeable lithium-ion
  • Light weight: 108grams
  • Wi-Fi 802.11 b/g
  • 115 x 62 x 12 mm


It’ll be interesting to see who picks up the device and actually releases it to the public.  From looking at the specs it seems to have what it’ll need to take a chunk out of the iPod market but only if the right company can market it properly.

Take a look at a demo of the product.  I do find it interesting that they use HD video from Microsoft’s Smooth Streaming to showoff an Android based device.




via CNet



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Adam Thursby

Adam Thursby is the founder and creator of The Digital Media Zone.