Is Google Preparing a Nexus TV?
Nexus brand expanding
Many sites are reporting that a Nexus branded TV initiative may come in early 2014 from Google. It has been rumored that at CES 2013 Andy Rubin showed some form of it with motion controls similar, perhaps, to Microsoft Kinect. This rumor is well timed with CES 2014 just around the corner. What this may mean for the conquest of the family room against the juggernauts of Apple, Microsoft, and Sony all vying for our eyeballs should lead to interesting turf wars. Here is a possibility I would like to offer up.
Nexus TV could directly compete with Xbox One
Long has it been bantered about that Google wants to make in-roads into a console gaming type system. Perhaps Nexus TV extends the vision of Google TV and folds in gaming as a direct competitor to Microsoft’s Xbox One platform? Microsoft’s approach in their latest generation of console is to always have gaming, web browsing, and TV rapidly accessible with integration that will grow tighter as time goes on. Microsoft does this in a way that Sony and Apple have yet to try to strike a balance on. Google TVs like the Asus Cube or Vizio Co-Star already leverage HDMI passthrough to overlay what is going on with your TV set long before the Xbox One did. Sony themselves released several iterations, most recently, in the NSZGS8 that never crossed the gaming boundary the way the Xbox One does. If the motion controls are included with this Nexus TV I would think that Google would not dedicate that to just a glorified Google TV experience and games may well be on the horizon.